Vacancy
Marketing Specialist
- HBO
- Fulltime
As a Marketing Specialist, you play a key role in developing and executing marketing campaigns that increase brand awareness, inspire, and generate leads.
What does your day as a marketing specialist at Costo look like?
We are looking for a creative and results-driven Marketing Specialist to join our team. You will play a key role in developing and executing marketing campaigns that increase brand awareness, drive engagement, and generate leads. The ideal candidate has a strong understanding of both digital and traditional marketing channels, excellent communication skills, and a passion for innovation and strategy.
Apply directly?
Tasks and responsibilities
- Develop and implement marketing strategies to support company goals and drive growth.
- Plan, create, and execute multi-channel campaigns across digital (social media, email, SEO, PPC) and offline channels.
- Manage content creation for websites, blogs, newsletters, and social media platforms.
- Analyze campaign performance using analytics tools and prepare regular reports with actionable insights.
- Collaborate with internal teams (sales, product, design) to align marketing efforts.
- Coordinate with external agencies, freelancers, and vendors as needed.
Support event/ exhibition planning, product launches, and promotional activities. - Stay up to date with market trends, competitor activities, and best practices.
Job requirements
Opleiding & Ervaring
- Bacheloropleiding in Marketing, Communicatie, Bedrijfskunde of een vergelijkbare richting.
- Minimaal 2 jaar ervaring in een marketingfunctie.
- Aantoonbare ervaring met digitale marketingtools en -platforms (bijv. Google Analytics, Meta Ads, CRM, enz.).
Competencies & Skills
Education & Experience:
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- 2+ years of experience in a marketing role.
- Proven experience in digital marketing tools and platforms (e.g. Google Analytics, Meta Ads, CRM, etc.).
Skills
- Strong verbal and written communication skills (English proficiency required).
- Ability to manage multiple projects and meet deadlines.
- Creative thinker with strong analytical and problem-solving skills.
- Knowledge of content management systems (e.g. WordPress) and email marketing platforms.
- Basic design skills (e.g. Canva, Adobe Suite) are a plus.
Additional
- 3+ years of experience in a marketing role, preferably in an (international) B2B marketing environment.
- Strong verbal and written communication skills. Fluent in English.
- Proficiency in German and/or French is an advantage.
- A true self-starter: someone who takes the lead independently, advises the management team and ensures that multiple projects are completed on time.
- Creative storyteller with knowledge of content management systems (e.g. WordPress) and email marketing platforms.
General competencies
(Costo core values)
- Customer focus – Always striving for optimal customer satisfaction and service.
- Perseverance – Persisting and achieving results, even in the face of setbacks.
- Flexibility – Adapting quickly to changes in tasks, processes, or the environment.
- Results orientation – Focusing on achieving concrete objectives. Collaboration – Actively contributing to joint success.
What we offer
- A dynamic and collaborative international work environment.
- Opportunities for professional growth and learning.
- Competitive salary and benefits package.
Meet your future colleagues.
At Costo, our employees are the heart of our organization. Collaboration, innovation, and growth are central to our culture. Every colleague brings unique talents and experiences, contributing to our dynamic and inspiring work environment. Discover who we are and what drives us here!
Meet software consultant Erika.
As a sales consultant, Erika is an indispensable link. Her versatility and broad deployability make her not only a ‘jack of all trades’, but also the driving force behind various phases within projects.
Meet Roxana.
As a project manager, I oversee the entire implementation process and ensure everything runs smoothly from start to finish. I work closely with clients to understand their requirements and needs, and then collaborate with my colleagues to bring those visions to life within the scope of the project.
Meet Jeroen.
Jeroen is our Operations Director and we asked him to introduce himself. Meet Jeroen here!
Meet Carolien.
Meet Carolien Soetens! This Den Bosch native has been working as Finance Director at Costo Group for almost a year now and is enjoying herself immensely. She is responsible for the financial objectives and is responsible for the budgets, investments and control activities for the Costo Group with offices in the Netherlands and Portugal.
Meet Jorge.
Meet Jorge Couto, managing director of Costo Intralogistics in Portugal, a leading provider of automated logistics and materials handling solutions.
Are you the one we are looking for?
Do you want to make an impact as a technical expert and commercial sparring partner? Then apply now and become part of our enthusiastic and innovative team. Fill out the form below. Or email your CV to hr@costo-group.com
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